Purified with love

Farmand breakfast chocolate cream, purified with love

Farmand is one of the famous brands in producing chocolate and jelly. This brand has shaped its communicational activities by emphasizing on the slogan “Farmand, as sweet as a smile”. In specific, Farmand breakfast chocolate cream is produced in three flavor varieties of hazelnut, sweet hazelnut, sesame and bitter hazelnut.

Farmand is willing to introduce its breakfast chocolate cream products to the consumers and increase its sales by making them interested in choosing and testing this brand.

The communicational strategy of the brand is displaying the Farmand’s sensitivity on producing quality and delicious products. “purified with love” was designed as the slogan on the basis of this sensitivity, to be displayed in this ad which has a comfortable and frank tone.