Challenges: 1)the international players on the court, 2) and recent week communication in terms of new product & service launch, 3) and negative customer insight about MCI’s slow internet
Solution: Mobile broad band is new in Iran, so the new service gives you the possibility to get free of cables and modems, any time any place customer may freely stay connected Be free “Notrino, The New Internet Generation”
Design Process
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Before / After
Goal
New product/Service launch & usage stimulation (MCI’s 3G service called Notrino)