آژانس تبلیغاتی بادکوبه - Badkoobeh Advertising Agency

Read the exclusive interview with Babak Badkoobeh, the founder of Badkoobeh Creative Communication Solutions, as he shares insights on Advertising Strategy with Mehr News Agency:

https://www.mehrnews.com/news/6056338/%D8%B7%D8%B1%D8%A7%D8%AD%DB%8C-%D8%A7%D8%B3%D8%AA%D8%B1%D8%A7%D8%AA%DA%98%DB%8C-%D8%AA%D8%A8%D9%84%DB%8C%D8%BA%D8%A7%D8%AA%DB%8C-%D9%85%D8%B3%D8%AA%D9%84%D8%B2%D9%85-%D9%85%D8%B7%D8%A7%D9%84%D8%B9%D9%87-%D9%88-%D8%B3%D9%86%D8%AC%D8%B4-%D8%A8%D8%A7%D8%B2%D8%A7%D8%B1-%D8%A7%D8%B3%D8%AA 

Here is an excerpt from the interview:

Q: “How can we effectively utilize advertising strategies to both attract new customers and retain existing ones?”

A: “Before creating an advertising strategy, it is crucial to carry out comprehensive market research and evaluation. This research should cover both qualitative and quantitative aspects. Engaging with distributors, partners, consumers, and non-consumers of our products and services, as well as consumers of competitors' offerings, through meaningful conversations can provide valuable insights. Analyzing this collected information allows us to create customized advertising strategies. Strategies developed in this way have the ability to attract not just new customers and individuals who haven't interacted with our products before, but also help in retaining our existing customer base. Therefore, the research we conduct needs to be thorough, impactful, and cover both qualitative and quantitative aspects. By carefully analyzing this research, we can successfully create and execute advertising strategies.”