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What Content Type and Format Works Best for B2B Marketing?

What Content Type and Format Works Best for B2B Marketing?

  • 92% of marketers leverage short articles or posts to capture attention quickly.
  • 76% are utilizing videos to engage and inform their audience.
  • 75% share compelling case studies or customer stories that build trust.
  • 69% still find value in long-form articles for in-depth insights.
  • Visual content is crucial, with 57% using data visualizations to simplify complex information.
  • Finally, 27% are tapping into interactive content to create memorable experiences.

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Six hawks were Badkoobeh achievements from Iran's Annual Festival of Advertising

Six hawks were Badkoobeh achievements from Iran's Annual Festival of Advertising

The 2nd Iran's Annual Festival of Advertising is finished introducing the selected works and Badkoobeh Advertising Agency received 6 hawks in different categories.

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Badkoobeh is chosen as the best in the 1st Iran’s Creative Advertising Festival

Badkoobeh is chosen as the best in the 1st Iran’s Creative Advertising Festival

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Social Responsibility with the aim of culture building

Social Responsibility with the aim of culture building

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Badkoobeh is now 20 years old

Badkoobeh is now 20 years old

During these 20 years, your trust let us to achieve to work with more than 200 local and international brands. Now at the start of the 3rd decade, Badkoobeh stands for drawing a more prosperous future for itself and its clients.

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the history of Olive in Iran

the history of Olive in Iran

This week, in Market Research team of Badkoobeh advertising agency we took a look at the history and average usage of Olive oil in Iran.

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Creative, scientific and effective advertisement can do magic

Creative, scientific and effective advertisement can do magic

In the first national conference of "Day insurance" in Iran, held on Saturday May 24th 2016 at the conference center of the Day insurance, The CEO of Badkoobeh full service advertising agency, Mr. Babak Badkoobeh gave his speech on topics such as advertising, branding and researching

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A general view of detergents

A general view of detergents

The research department of Badkoobeh full service advertising agency has conducted a research on detergents with the focus on Multipurpose Detergents in Iran’s market. The article you are about to read is this research findings.

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household products: refrigerators

household products: refrigerators

The research department of Badkoobeh full service advertising agency has been conducting projects to further analyze various products of different categories. The article you are about to read is an abstract of the outcome of such research on household products specially focusing on Refrigerators

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Market analysis for washing machine detergent

Market analysis for washing machine detergent

The usage of washing powder in IRAN goes back to the 30s’. From that date the usage of washing powders grew alongside the growth of knowledge and culture.