n recent years, Video on Demand (VOD) platforms have experienced remarkable growth and popularity in Iran. This surge in demand has propelled VOD marketing to the forefront as a crucial strategy for businesses seeking to engage with Iranian audiences.
Badkoobeh Creative Communication Solutions received four awards at 1st Cultural and Economic Festival of Commercial Advertisements, including:
Commercial video or video marketing in Iran has the potential to strengthen a brand exponentially. They can make a huge difference when it comes to showing clients what makes a brand stand out in the Iranian market.
The 3rd Omid TEDx event, focused on "branding," took place in Mashhad on Friday, 2nd of Azar, 1402 (November 24, 2023).
To truly connect with Iranian customers on a deeper level, it is essential for international brands to understand and respect their buying culture. Besides, this allows global and international brands to adapt their strategies to cater to the Iranian market.
In Badkoobeh Creative Communication Solutions, not only do we offer all forms of below-the-line (BTL) services but also we develop BTL strategies that work best with each brand’s specific needs and objectives.
One way brands can craft successful campaigns in Iran is by partnering with local advertising agencies that have a deep understanding of the Iranian market and culture.
The unique cultural and political landscape of Iran presents both opportunities and challenges for PR professionals, who must navigate complex regulations and social norms while still delivering effective messaging.
On July 22, 2023, the officials of the General Directorate of Commerce from the Islamic Republic of Iran Broadcasting (IRIB) visited Badkoobeh Advertising Agency.